Atlanta Symphony Orchestra gets a fresh look for a new season
Ideabar worked with the Atlanta Symphony Orchestra to bring a fresh, edgy visual style to their branding, with a focus on conversion-driven, eye-catching digital creative.
Ideabar redesigned ASO’s entire suite of digital ads, including programmatic and social media assets, creating a consistent look and feel for the brand.
During the 2017-’18 season, ASO’s digital ads were displayed more than 6.5 million times and received more than 45,000 clicks, for a combined click-through rate of 0.70%. Total conversions recorded: 1,597.
Featuring the hashtag #DateNightGoals, our designers created a series of flyers promoting the ASO’s free “romantic” outdoor concert on the Atlanta BeltLine.