Monthly Archives: March 2018

28 03, 2018

The Secret Behind Successful Campaigns: Hypothesis-Driven Insights

By | 2018-03-28T19:09:09+00:00 March 28th, 2018|

The Secret Behind Successful Campaigns: Hypothesis-Driven Insights   At Ideabar, we understand that every strong story is backed by even stronger research. Research gives clients a clear view of who they are and where they stand in the market. It helps them better understand who their current clients are as well [...]

12 03, 2018

Snapchat – A lesson in what went wrong

By | 2018-03-12T17:46:54+00:00 March 12th, 2018|

Snapchat – A lesson in what went wrong   Snap Inc., created by Even Spiegel, Bobby Murphy and Reggie Brown, entered the social media stratosphere with a bang in 2011. While other social sites were focused on users creating permanent content and building personal profiles, Snapchat disrupted the social scene [...]

12 03, 2018

Our Marketing Rockstars Present: Songs + Stories – Jim’s Playlist

By | 2018-05-01T15:16:13+00:00 March 12th, 2018|

Jim's Playlist: Two Turntables   I love VINYL! I always have. It just sounds better than digital in my humble opinion. It’s warmer, cleaner, more natural sounding, unless you get a bad pressing which does happen, but I digress. DJ Jim Beriau, Ideabar's senior graphic designer + photographer, photographed in [...]

7 03, 2018

Ideabar Wins Big at the AAF Advertising Awards

By | 2018-03-09T18:06:54+00:00 March 7th, 2018|

Winning in Every Category We Entered. Here at Ideabar, we tell powerful brand stories. We believe an idea powerfully expressed incites action, and that the best ideas convert. 2017 was a year full of powerful stories, which not only resulted in big things for our clients and the different markets [...]